How Diy Home Security Systems Are Changing The Home Security Industry

Gone are the days when homeowners rely only on their neighborhood security for their homes, aside from their traditional deadbolts.

With households evolving into smart homes, DIY home security systems are on the rise. Back then, only businesses and privileged households can avail of a decent home security system.

Today, people can easily install a home security system without hiring home security tech experts.

Aside from not having to ask for appointments for professional security installers, homeowners can directly avail home security system products from security webshops.

Other than that, most homeowners like the idea of viewing their home anytime from their mobile phones.

Today, most security webshops are following the trend to cater to customer’s demand for remote security.

Understanding the Demand for Home Security

Homeowners want instant access to monitor their homes.
We can’t stop people from using mobile phones. The idea of having remote access to monitor the kids and the elder loved ones brings nothing but convenience and security.

Some security cameras even have features where you can speak with your loved ones two-way.

Millennials have a strong influence on their family’s buying decisions.
Admit it or not, the young generations have a strong influence on improving their homes.

Even teens in their junior high can install a DIY security camera and teach their parents to have remote access to their homes.

Homeowners are embracing smart technology for their homes.
Technology companies providing smart features are continuously evolving. We can’t stop technology and software companies from racing to better security features for homeowners.

It’s no wonder why most even outside players of the home security industry are watching and taking advantage of the trend.

Internet providers are joining the trend.
The trend has demanded internet providers to provide a faster internet connection with better deals.

As we all know, streaming videos are high data consuming. Internet connection plays an important role in sending emergency alerts.

Insurance companies are providing discounts to policyholders with secured homes.
Insurance companies will love homeowners that initiate in securing their homes.

In turn, they offer discounts as homeowners most likely won’t file a claim with a secured home.

Home Security Trends to Add in your Home Security Business

Since the home security industry won’t seem to leave but continuously improve, here are the best trends you can adapt to your security system business.

Cloud-Based Technology

Security intelligence has shifted to cloud systems. This network stores contents, sensors, and documents.

Cloud-based technology enhances security by providing real-time access to their homes. If you have incorporated this on your security system services, there are still innovations you should consider.

Pocket Drone Integration
Pocket drones! More people are having access to these flying cameras. In the next years, more demand will result in lower prices.

With its ability to fly as high as 20 feet, it can follow the burglars and capture their faces and real-time locations.

Smart Home Integration

Provide expertise by helping homeowners make their home security systems work. Smart security systems and how they integrate with other smart home devices can sometimes be complex to understand.

Providing continuous after-sales support is a good source of testimonials and referrals.

AI x Cybersecurity Integration

Artificial intelligence is not going any other away but up. Integration with cybersecurity services can even catch the culprit in real-time.

The predictive and decision-making ability of AI combined with enhanced cybersecurity is a must since most smart homes are using cloud networks.

It is important to emphasize how secure are the homeowner’s data stored in the cloud.

With continuous innovations, all you have to do is showcase your home security products and services on your webshop, find the right audiences, test your marketing campaigns, and provide extensive support through your website.

How To Sell Your Smart Locks On Your Security Website

Homeowners are slowly turning their homes automated nowadays. Almost every part of their house can be controlled remotely by a mobile phone or with a voice command.

And same it goes for traditional locks that are now getting added smart features from security shops.

Today, most owners can afford a full or partial security system to secure their homes. As an entrepreneur, you want to know what works for your prospective buyers.

If you think you can add smart features to their deadbolt, find out the things they look out for smart locks.

Things that Smart Buyers Look out for Smart Locks before Buying at Security Shops

Buyers don’t just purchase a smart deadbolt in a security webshop:

Smart lock’s compatibility with their doors, Features they can integrate with other smart devices and Ways to open their doors: keypad, pin code, fingerprint, voice recognition.

(Note: They also find out if they can open the doors with keys alone.)

Preferred type of connection on their phones, Emergency response capability of your locks, Payment options and Email and chat support.

How to Sell your Smart Locks on your Website?

Some buyers delay investing in smart locks because it sounds more expensive than traditional locks. The internet is a platform with several channels you can market your smart locks.

People spending more time on their phones want to see more how your products work.

1. Introduce your door locks as a feature they can integrate with their smart home security system

Use your website as a medium to highlight how your smart locks protect their home. Videos are great tools to highlight the problems that smart locks can solve with ease.

Introduce them to smart features that work on emergencies. Show them where smart locks work during a fire incident.

Show how it integrates with the AI to make emergency calls. Show them that smart locks are a better investment when it comes to security.

2. Don’t let your security website become just an ordinary e-commerce platform

Customers want to know more, so invest more on your content. Be creative. Integrate your website with different social media platforms to find where your audience with extreme necessities for home security system sits. Invite them for newsletters and updates subscription service.

3. Highlight on your website that their account details are safe

Invest in data security for your potential clients. You’re a smart security seller. Your measures to improve their information add up to your reputation.

4. Provide reviews and testimonials section on your website

Before a customer buys, they look for testimonials and reviews of your smart locks. As a security expert, they want to have proof that your smart locks provide security.

5. Engage with your customer’s concerns through online and offline support

Smart locks can be complicated for first-time users. It’s your chance to provide extensive support to your clients by extending your knowledge through online support and being able to provide immediate assistance to verified buyers.

Your website is the best platform you can showcase your smart lock innovation. Make it stand out among other home security website.