This article was originally published on concentricmarketing.co.uk and describes the importance of making your website easy to navigate in order to obtain a high conversion rate from visits to sales.
Effectively driving traffic to your website can take a monumental effort. Youve got to invest time in generating quality, SEO-friendly content for your blog. Youve got to manage multiple social media accounts and create catchy status updates that will get your friends and followers to repost to their friends and followers. Last but not least, youve got to show some involvement in your niche by spending time of forums and commenting on other relevant blogs.